Make Sure Your Product’s Identity Stays Attached!
So you have a great label design, and are ready to take your brand to market. One of the most important things to consider after design is the kind of label adhesive to use.
No matter how much time and effort you put into designing your label, if it becomes detached. then all of your hard work will be for nothing. Why take a chance on your product losing its identity, leading to lost sales and no brand recognition?
There are several options available when choosing an adhesive.
What to consider:
Will your product be subject to temperature extremes or be sensitive to light?
Will it be attached to glass, cardboard, foam or a porous surface?
How much tack do you want the label to have after being applied.
As you can see, there are a lot of variables to consider so that the right adhesive is used for
Below is a brief explanation of label adhesives, how they are used, and examples of the products they are applied to.
A pressure sensitive label that cannot be removed, without damaging the label or the material it is attached to. Permanent adhesives are used mostly on:
- Pharmaceutical labels
- Safety Notifications
- Temperature Extremes
- Solvents and other chemicals
- Wood and Textured Materials
After applied to the surface, it can be removed and re-applied without damaging it or the surface that it is attached to. No adhesive remains when the label is removed.
The surface to which the label is applied also determines its performance. Adhesive testing is recommended. Repositionable adhesives are used on:
- Bins and Containers
- Sticky Notes
Withstands temperature extremes more than most adhesives. Can be stored in temperatures, ranging from minus 20 degrees to plus 165 degrees Fahrenheit.
- Warehouse Applications
- Products Exposed to the Elements
- Electronic Equipment
- Automobile Products
Adhesive that is designed to withstand freezing temperatures for long periods of time.
Different types are available for indoor or outdoor applications.
Freezer grade adhesives are used on:
- Food Packaging
- Pallets and Outdoor
Allows the label to be removed without any damage to the label or substrate. Removable
adhesives can be in various strengths and fully customizable for any specific application.
Adhesive testing is recommended.
- Masking tapes
- Temporary Labels
- Office products
- Pottery and glassware
A label with dissolvable adhesive will come off in water. It will adhere to most plastics, metal, and glass. Used for:
- Food Rotation Labels
- Household Products
Adheres to fabric and is easily removed.
- Hosiery and Textile
Easily peels off of nylon and stockings without causing any damage.
- Hosiery and Textile
Void Labels (Also Called “Tamper Evident”)
- When peeled off, leaves a layer on the surface displaying “VOID”, indicating that the object has been tampered with.
- Medical Supplies
- Equipment that requires calibration
- Containers that are holding valuable products or Sensitive Information
Custom made adhesives for a specific application
Did You Know
Wayne Trademark can provide you with samples for testing in your facilities so that you can see if an adhesive will withstand the rigors of production, shipping and storage. We have a wide assortment of adhesives and substrates in stock, allowing for a quick delivery of your product to market and a fast turnaround on reorders.
Call us when you need labels for any situation that presents a challenge; our knowledgeable staff can assist you in making the right selection.You can rest assured that your product reaches the shelf and gets the attention that it deserves.